How do you create a campaign that not only captures the energy and excitement of Museumnacht010 but also actively drives ticket sales?
The goal was to spark curiosity, attract a young audience, and ensure a sold-out event. We developed a series of striking and surreal videos designed to stand out in the cityscape. The result? Museumnacht010 is completely selling out.
"Museumnacht Rotterdam invites young audiences to experience an eventful night in museums and cultural institutions"
Services
Branding Strategy & Production
Print design Online Commercials
Client
Museumnacht 010 2021-2025
Museumnacht Rotterdam invites youngsters to an eventful night in museums and cultural institutions. For the past five years, we have been responsible for the art direction and creative production of the campaigns, website, and print assets.
Every year, a fresh and exciting concept. The city-wide campaign consists of (digital) posters, online commercials, and video walls that stand out in the urban landscape and spark curiosity.
Moreover 15.000 + visitors of the website and even better news: this year the event sold out.